
TikTok Shop affiliate marketing
What's included.
How it works
Plan
We agree target creators, sample criteria and weekly targets for outreach, samples and posts.
Recruit
We source and vet creators, then start outreach and daily sample approvals.
Brief and post
Creators get a clear brief and their sample, and we follow up until their videos go live.
Scale
Every week we rank content by sales, back what works and move up the incentive ladder where response is below target.
Results we have delivered
Frequently asked questions
Do you handle product samples?
Yes. We approve sample requests daily against criteria you agree, and follow up with each creator until they post. You or Fulfilled by TikTok dispatch the stock.
Is commission enough to attract creators?
Sometimes, but rarely for a brand new shop. We start with samples and commission, then add bonuses, competitions or paid videos if response is below target.
Can we approve which creators you work with?
Yes. You can name an approver and agree selection criteria up front, or leave approvals to us.
How do you stop creators making claims we cannot support?
Every brief uses only claims you have approved in writing, and we review content before we put any budget behind it.
Where do you find creators?
From creators already selling similar products, including for competitors, our own creator database and Lumo, our creator matching software.
