You don't know any UK creators
We bring in creators from our network who already sell in your category, to get your first UK orders and reviews.
For EU brands already on TikTok Shop · Official TikTok Shop Partner
Pear finds, briefs and keeps UK creators selling for brands on TikTok Shop UK, and runs the rest of the shop with them, from GMV Max to LIVE.
Your EU shop can now sell to UK buyers. We bring the UK creators who sell to them.
Named by TikTok as a top five partner for FMCGTikTok's UK account managers refer overseas sellers to us.
- £132,043in nine weeks from zero UK creators, Ballers Bank
- 200+active creators, from 500 samples over 4 months, Qleen
- Over £300,000a month on TikTok Shop UK, VAHDAM, the Indian tea brand
Prefer email? Tell us about your brand
30 minutes with Tom Stanley, co-founder. On the call we look at your shop and your category, and tell you whether the UK adds up for you.
Pear finds, briefs and keeps UK creators selling for brands on TikTok Shop UK, and runs the rest of the shop with them, from GMV Max to LIVE.
For brands already selling on TikTok Shop in Belgium, France, Germany, Ireland, Italy, the Netherlands, Poland or Spain.
Ballers Bank UK, a US brand, from zero
Does this sound like your brand?
For EU consumer brands with margin, already selling on TikTok Shop at home.
Your creators at home can't reach the UK
We find UK creators already selling in your category and reach them outside Seller Centre too, with briefs written for UK shoppers.
Samples to the UK feel like a gamble
We score every sample request and follow up every creator after the sample lands, so samples go to creators who post.
The UK is switched on, but quiet
Once UK creator content converts, we run GMV Max behind it and add LIVE where it fits.
You are unsure what you owe in UK VAT
Tom works out your UK VAT and customs position with you before you scale, so a VAT bill does not arrive late.
You want UK stock once it pays
When the numbers justify it, the same team can set up a UK company so your stock sits in Fulfilled by TikTok.
Creators love our communities
Tiered WhatsApp groups with weekly briefs, hooks and competitions keep creators posting.
Inside The Antidotes' creator community. Names and numbers blurred.
Growth you can see in Seller Centre
Every figure comes from the shop's own TikTok Shop data.
£300k+
VAHDAM
The Indian tea brand sells over £300,000 a month on TikTok Shop UK with Pear
October 2026. An overseas brand past the entry stage, run by the same team.
Ballers Bank UK, a US brand
£132k LIVE commerce in nine weeks
£132,043GMV in nine weeks, from zero followers, reviews and creators
94.5%Of revenue from LIVE
A US brand we set up and ran on TikTok Shop UK. Graph, Seller Centre, 23 January to 23 March 2026, GMV £101,206.85 from 1,311 orders.
Read case study
The Antidotes
From a struggling affiliate programme to £888k GMV in a month
£888,731Revenue in month 3
402%Target Collab GMV up, £12.3k to £61.6k
£30 to £69GMV per video, doubled
Graph, Seller Centre, 16 to 22 July 2025, GMV £60,815.84 in seven days.
Read case study
Who you'll speak to
Tom Stanley, co-founder
Chartered Accountant (ACA, ICAEW), trained at Ernst & Young, who led indirect tax for TikTok Europe for two years. So your UK VAT and customs are planned by someone who has worked on them from inside TikTok.
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